The truth is we could talk about this topic for an entire day. The truth is also that search engines such as Google and Bing may not be able to read a website written like a law review article. Further, the problems become more complicated as they may not be able to read your website at all if it is not coded, indexed, and optimized correctly. In this presentation, we will cover the foundation, plus several enhancement techniques, that you need to help search engines find, access, and learn to rely on your website. This presentation is where we will give you an insider look at how to create a results-oriented website. Plus, we will discuss how these enhancements boost interaction with your clients as well.